The Same Objections. Different Firms.
Across trading desks, brokerages, family offices, and wealth platforms, the conversations vary — but the objections are remarkably consistent.
They’re not coming from uninformed people. They’re coming from smart, experienced leaders who’ve built successful businesses. And a few years ago, these concerns made sense.
Today, they’re holding firms back more than protecting them.
Here are the top three objections we hear every week — and the reality in 2025.
Objection 1: “It’s too risky.”
This one used to be true — back when regulatory frameworks were fragmented and custody options were immature.
Reality: Regulation is catching up fast.
Objection 2: “It’s too complicated.”
A few years ago, firms did need to hire specialist teams, design custody, and stitch together multiple vendors. It was complex.
Objection 3: “Our clients don’t care.”
This is often the quietest objection — but one of the most dangerous.
The Bottom Line
These objections made sense five years ago. They don’t anymore.
Regulation has matured. Infrastructure is ready. Client demand is undeniable.
The firms that recognize this shift early are capturing market share while others are stuck debating.
BetterX helps financial institutions turn hesitation into execution — embedding digital asset capabilities seamlessly, securely, and in full compliance.
👉 Book a demo to see how.